SEO: Friendship with Search Engines
SEO stands for “Search Engine Optimization”. In today’s highly competitive online world, in which websites are the main showcase of any product or service, it’s vital to stay in the first search results. Fortunately, SEO is a topic that has received a great deal of attention in almost all good content management systems. Quarkino, like many others, has built-in the tools needed to be search engine friendly. Automatically created and maintained sitemaps, tags that are intelligently placed on all images and elements, keywords that sit at the top of the pages, and similar features are embedded in the Quarkino. As artificial intelligence technologies advance and search engines become smarter, SEO tools must also be used more carefully. Today, search engines are very sensitive to what is called SEO fraud, and they consider the bulk and irrelevant entry of keywords as an example of this and blacklist infringing websites. A good content management system should be able to avoid this. However, it should be noted that programmers, using their technical knowledge and experience, prepare Quarkino-based sites in the most ideal possible way to be presented to search engines, but searchability and luck in the competition, are highly dependant to how the site content is produced and published.
Headless, with no Overhead Loads
Whereas a traditional CMS typically combines the content and presentation layers of a website, a headless CMS is just the content component and focuses entirely on the administrative interface for content creators, the facilitation of content workflows and collaboration, and the organization of content into taxonomies. It doesn’t concern itself with presentation layers, templates, site structure, or design, but rather stores its content in pure format and provides access to other components (e.g. delivery front ends, analytics tools, etc.) through stateless or loosely coupled APIs. The headless CMS concept is one born of the demands of the digital era and a business’s need to focus on engaging customers with personalized content via multiple channels at all stages of the customer journey. As the content in a headless CMS is considered “pure” (because it has no presentation layer attached) just one instance of it can be used for display on any device; website, mobile, tablet, Internet of Things devices, smartwatches, etc. Is there any advantage of this?
Let’s see.
- Omnichannel Readiness: The content created in Quarkino is “pure” and can be repurposed across multiple channels, including website, mobile app, digital assistant, virtual reality, smartwatches, etc. anywhere and at any time through the customer journey.
- Low Operating Costs: Headless CMSs are usually cheaper to install and run than their monolith counterparts, especially as they are typically built on a cloud model where multi-tenant options keep the running costs low.
- Custom Development: Unlike traditional content management systems, Quarkino does not offer pre-made versions of everything. As a headless CMS, it can focus on real needs in any project, design processes according to requirements, and build from scratch for the same application instead of trying to adapt to customer needs.
- Traditional content management systems are often either single-purpose or very complex. They are optimized for a specific type of use and provide the same experience. True, this can be bypassed-but not unless you’re a techie who knows what he’s doing. As a Headless CMS, Quarkino has prepared itself for a variety of uses, while avoiding complexity. While it can be used as a platform for content and news production, it can be an e-commerce shop or serve as an enterprise portal.
- A headless CMS allows the front-end to be built with any technology needed and does not limit the options. Although Quarkino structure is optimized for use with vueJS, this poses no barrier to other tools. That way, the latest technologies, and tools are always among the options on the table, you are always free to choose the best.
Modular Architecture
The features offered by Quarkino are presented as more or less independent modules.
If you are looking for a corporate site, you do not need any e-commerce sections and the features of an online market are not going to increase the load of your site and make it more complex. Also, if your enterprise portal needs a tool that has not been seen before in Quarkino, we can develop it as a custom module for you, and others will not see it or be aware of it.
Thanks to this modular architecture, you do not have to adopt your needs to the general solutions made for the others. Instead, it’s Quarkino and is developed exclusively for your awesome ideas.
But at the same time, you can use the features that have already been written and are already grown up in the system, and you do not have to pay to write those. In fact, you only pay for the support and implementation of the built-in modules, which saves you the cost of future updates. Problems with any of Quarkino’s products will be fixed for everyone, and you will receive the necessary repairs before you know something is wrong.
Mutilinguality
The vast majority of the content management systems can support all the different languages your website will eventually be published in. Foreign characters, accents, and language direction are just a few considerations you must account for. But a few have admin panels with different languages. Also, most content management systems, without additional plugins, cannot connect between published posts of the same content in different languages.
Quarkino can manage your posts in different languages, link them together, remind you of the content gaps in one language, and allows you to have completely independent texts and attachments.
In addition, Quarkino is ready to be translated. If you have even invented a new language and you want to have a site with it, we provide you with a file containing everything that can be seen on the site, you translate them into your new language and in less than an hour, you have a site with the language you’ve just made up.
Testability
Conventional content management systems do not incorporate automated testing, leaving the entire process of reviewing and ensuring performance to the human-based quality controls. Quarkino is not an exception to need human agents for testing, but it also automatically tests a large part of the important processes and features, thus providing more stable and reliable versions.
It should be noted that automated tests have no effect on the normal performance of the application on the production servers and are only performed on development servers used by programmers. Anything deployed on the production servers have already passed all the automated tests
Security
There is a common misconception in the information security of the website indicating that open source technologies lack sufficient security because of the release of the program text.
Not so!
As you do not hide paths and entrances to your home for security, but you use robust doors and anti-theft locks, real security in the digital world must rely on information gateways, user behavior measurement, data encryption, and secure keys rather than on the text of the program.
Quarkino uses the latest software versions to ensure that the latest detected security penetrations are remediated. To encrypt your data, 256-bit keys are used.
In a simple word, a 256-bit encryption key means that two to the power of 256 different shapes are predicted for the key, whose breaking needs several million years if the PCs and conventional trial and error methods are used nowadays.
Thus, hackers will be unable to read sensitive information even if they gain access to your server environment through other ways not controlled by Quarkino, and hack the database.
Quarkino can use the Google Authenticator to have a two-step login system with no need for SMS, save user sessions, and validate their next logins.
Access Level
Take a look at these examples:
There is no reason for your accounting staff to update the content of the website. The admin who manages your Persian posts does not need to have access to edit your Spanish content. As a trustworthy person, you may want to keep your users’ confidential information out of the reach of content managers.
These and dozens of other examples explain needs that do not exist in many conventional content management systems or are only possible with the installation of complex plug-ins. Quarkino allows you to manage the most detailed access levels of your managers in an institutionalized and integrated way.
If you think again that Quarkino is headless, you will see that there is no reason that such separation is made for site admins. All different user roles that may be defined for your project, have such a capability by nature and can be activated without any problem if your project needs them
One site and several user roles
Do you remember that your accountant who is not supposed to have access to content management? Now imagine that the same employee as a natural person and as a customer wants to buy something from your website store for his/her home.
In many content management systems, such a person needs different user accounts to access different parts of the website. Therefore, he /she has to remember different usernames and passwords, and the lot of information, in addition to creating an unpleasant experience, may weaken his observance of security principles and endanger the entire of your system.
The solution that the Quarkino presents is simple and natural: If you have as many roles as you want to, you are a single person in terms of Quarkino and you only need a username and password. The software has come into our world to simplify these complexities. Let Quarkino worry about these issues.
The pleasure of programming
Programmers and developers enjoy working with Quarkino. The codes are neatly and logically written and well-documented, and dozens of wiki pages describe how different components work and how they relate to each other.
Quarkino’s team of programmers does not consider anything “completed” without completing the documentation.
Quarkino codes have undergone a code-review process to ensure consistency and quality. In this process, each piece of code is peer-reviewed by another team programmer before being merged with the master repository.
Quarkino uses the latest related technologies, and the programming team always faces the latest developments in the work they do.
Principles of architecture
The design of the admin panel does not follow the integrated appearance of the websites and is based on conventional designs that have almost the same look and appearance in all web-based content management software in the world.
This is why Quarkino, as a Headless-CMS that does not have a specific crust (surface) and appearance to present, is provided with a complete admin panel designed with its own pattern.
The priority of admin panel design is to maximize the capabilities with relatively fast access, and the commercial aspects of user interface designing are of lower importance.
The admin panel is optimized for use on laptops or desktops, and although its use is supported on mobile and tablet, it does not provide the user’s best practices (experiences).
CUD
CRUD includes pages where information is displayed in the form of tables and provides the necessary tools for their individual or collective management.
CRUD is an acronym that stands for Create, Read, Update, and Delete and by this definition, it is a typical data management page enjoying the following features:
– Data Grid View (Grid)
– Searching and Filtering information
– Paging
– Building new information
– Editing existing data
– Deleting existing data and transferring to the Recycle Bin
– Restoring deleted data from the Recycle Bin
– Permanent deletion of data in the Recycle Bin
It is obvious that the details appearing in the CRUD, including column inserting in the table, data pagination, and the above-mentioned capabilities, may be more or less depending on the need.
The modular structure of the Quarkino allows different features to be beautifully arranged next to each other and used upon need. That part of your needs that is not predicted in the Quarkino can be included in a dedicated module and make the changes you need.